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Where brands stop blending in.
Recipe Blog
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PAUL JOHN CAFFEINE
Rooted in India’s coffee heartland, Paul John Caffeine connects culture, craft, and community through shade-grown, single-origin coffee blends. Each cup honors heritage while embracing modern ritual, a sensory journey from Coorg to your kitchen.
As the email designer and strategist for Paul John Caffeine I built their entire Klaviyo presence from the ground up.
From automated flows and seasonal campaign calendars to website pop-ups and list growth strategy, every touchpoint was designed to honor the brand's rich Indian heritage while driving real results. Each email balanced tradition and modern ritual through clean, intentional visuals and sensory storytelling that felt unmistakably Paul John.
STRATEGY
STRATEGY
As the email designer and strategist for Paul John Caffeine I built their entire Klaviyo presence from the ground up.
From automated flows and seasonal campaign calendars to website pop-ups and list growth strategy, every touchpoint was designed to honor the brand's rich Indian heritage while driving real results. Each email balanced tradition and modern ritual through clean, intentional visuals and sensory storytelling that felt unmistakably Paul John.
READY TO GET FRESHLY BAKED WORKING FOR YOUR BRAND?
PREHEATING THE OVEN... PREHEATING THE OVEN... PREHEATING THE OVEN... PREHEATING THE OVEN... PREHEATING THE OVEN...
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